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Showing posts from May, 2025

The future of social media in health and wellness, and how to avoid being negatively affected by it.

 Since the introduction of social media, fitness and health professionals and influencers have been using it to reach potential customers and make money. Obviously, fitness and health professionals are offering a service, such as coaching, or trying to get you to buy a product, such as a health supplement, while influencers take the approach of gradually gaining your attention (as well as many other people's attention) until they have reached a point where they have an audience big enough to market other people's products (this can be advertising another company's clothing or supplement merchandise, or even just creating enough content on platforms such as youtube so that they can be paid directly through ad revenue from the platform).  This trend is actually not new or specific to social media. Prior to the influence of Instagram and Facebook in the early 2010s, there were shows in the 2000s, such as Dr. Oz, which marketed "too good to be true" supplements to des...

When fitness influencers make extravagant claims and it backfires

 Have you ever seen someone on Instagram, TikTok, or even a fitness magazine make absurd claims like "this one thing will change your life" or "this routine will make you look like (insert your favorite roided up or plastic surgery obsessed influencer here)"? Of course you have, because even back in the 2000s when all there were were health magazines and reality talk show hosts like Dr. Oz, this has been the selling pitch for claims that are usually too good to be true. The truth is that many times, buying a product or changing your daily routine with some radical intervention that has little to no scientific basis won't change anything for you. All it's going to do is waste your time and money. The truth is that real change for your health, appearance, and even how you feel daily, comes gradually over time from making positive changes such as working out 3-4 times per week, getting in 3 to 4 cardio sessions where your intensity might be low but the step cou...